We are in an information age and Lead Retrieval is all about information and the sharing of information. It's more important than ever to capture every solid lead to gain competitive advantage. Exhibitors have come to expect Lead Retrieval to be an integral part of the show. It is important that you provide value and that you provide exhibitors with services that will make their experience in your show a success. Lead Retrieval is the best way to prove ROI at a trade show.
Lead Retrieval generates a positive return on investment for each of these event stakeholders.
Exhibitors invest time and money at an event. Lead Retrieval provides critical information that enables exhibitors to quickly identify their best prospects.
Attendees are far more likely to receive the information they want in a timely manner when exhibitors use a sales lead retrieval solution.
Show organisers receive information that allows them to monitor their sessions attendees - scanning for access eligibility and recording entry (and exit) date and time. It also provides them with critical marketing data to assist in selling exhibit space and sponsorships at future events.
Finally, for the registration contractor providing a technology solution that matches their client's requirements may determine whether the relationship will continue into the future. The more exhibitors at an event that choose to use the solution, the more effective it is for the event organiser and the attendees. Most exhibitors see the value inherent in sales lead retrieval. Besides, how much critical information can you possibly fit onto the back of a business card?
No - please contact the Event Organisers to request this technology for your stand.
Renting. The charge is a rental fee, for one show only. The leads that you collect at the show belong to you.
As well as contact details, information on an attendee's buying power, products and services of interest, budget, etc can be recorded when registering, and this data can also be captured by the exhibitor and follow up actions recorded which creates a comprehensive database for post event business development. This saves data entry time and ensures leads are not lost.
And besides, not every show visitor has business cards on them when they attend a exhibition.
Typically, it costs an exhibitor around $350 to rent a trakker scanner for a 3-day event - a small portion of an exhibitor's show overall show investment. What does it cost in lost opportunities not to capture a lead?
Scanners are equipped with a GPRS mobile interface and Event Management Solutions offer exhibitors access to
www.eventleads.co.nz to view reports and download information booth visitors.
We can do as much or as little as you require. Full service includes online registration, lead retrieval, session tracking, access control and badge printing solutions to meet the needs of every exhibitor and show organiser. You name it, we have it: handheld, 1D and 2D barcode, magnetic stripe, RFID, web interface, kiosk self registration and post session evaluations.
Definitely, for a small addtional charge your unit can be programmed with specific questions or product lists to maximise the benefit to your organisation.
Yes, we support smartcard,1D and 2D barcode & RFID badges. Additional charges may apply for proprietary badges.
Contact our friendly office staff, we are here to help:
info@trakkers.co.nz or phone us on +64 9 827 7258.
Yes, we do. If you need additional help, Event Management Solutions can provide on-site support during your event to assist your staff. Our technical team provides expert assistance at reasonable rates. As a registration contractor, you may have multiple shows being conducted simultaneously. You can't be everywhere, so why not rely on us?
Your lead file is in ASCII, delimited file or .csv. This format converts easily to Microsoft Excel for easy CRM upload.
Basically all the contact information captured during the registration process, plus relevant demographic questions and your qualifiers and notes.
No, please keep the scanner in a safe place and return it to the Registration Desk at the very end of the show.
You will hear a beep when you have successfully scanned a badge and a preview of the attendee's information appears on the screen.